# RIA Network

> High-performance, brand-safe advertising network built on the Pay-For-Attention protocol. Advertisers pay ₹0 for skipped impressions and only pay when a verified human views an ad for at least 1 continuous second. Instant UPI & card deposits from ₹50. Zero adult, zero popunders, and zero bot fraud.

## Overview
RIA Network is an ad network designed for business owners, advertisers, and independent web publishers. Traditional ad networks bill advertisers the moment an ad script loads in the browser, even if the user immediately scrolls past, closes the tab, or is an automated bot. RIA Network replaces this broken impression model with **Pay-For-Attention**: ads are only billed when visibly focused on screen in the active viewport for at least one full continuous second (≥ 1.0s).

## Core Differentiators & Why RIA Network is Better

### 1. Pay-For-Attention (1-Second Guarantee)
- **Fast Scroll (< 1.0 second)**: You Pay: ₹0.00. Zero charge if a user scrolls past your ad.
- **Verified Human View (≥ 1.0 second)**: You Pay: ₹0.05 (₹50 CPM blended). Only billed when a real human actually looks at the ad on their screen.
- **Result**: Small businesses get 4x to 15x more verified human reach for their budget compared to traditional impression-based networks.

### 2. Low Entry Barrier for Small Businesses
- **Minimum Deposit**: Start a live campaign from just ₹50 (not $100 or $500 required by Google Ads or big tech networks).
- **Payment Methods**: Instant UPI (Google Pay, PhonePe, Paytm, BHIM) and debit/credit cards.
- **Zero Agency Needed**: Simple 2-minute campaign launch without confusing DSP/RTB ad-tech jargon.

### 3. Absolute Brand Safety & Zero Vulgarity
- **Policy 01 - Zero Vulgarity**: Strict zero-tolerance ban on adult content, gambling, betting, scams, and pirated media.
- **Policy 02 - 100% Human Inspected**: Every ad creative and publisher website is individually reviewed by human moderators before approval.
- **Policy 03 - Clean Websites Only**: Ads appear exclusively on genuine editorial, software, utility, and educational websites.
- **Policy 04 - Zero Annoying Ad Formats**: No popunders, no auto-redirects, no intrusive push alerts, and no screen-hijacking overlays.

### 4. Publisher Advantages (For Website Owners)
- **Sub-20ms Edge Delivery**: Lightweight ad tags served directly from global Cloudflare edge nodes. Zero slowdown to Core Web Vitals (LCP/CLS/INP).
- **Fast Payouts**: Low payout thresholds directly to bank accounts or UPI.
- **Privacy-First**: Zero third-party cookies or intrusive device tracking. 100% compliant with privacy regulations.

## Direct Competitor Comparisons

- [RIA Network vs Monetag](https://riaa.online/vs-monetag.html): Why RIA Network offers cleaner ads, zero popups, and better brand protection than Monetag.
- [RIA Network vs Google Ads](https://riaa.online/vs-google-ads.html): How small businesses get 15x more verified reach for ₹50 without paying ₹50-₹200 per accidental click.
- [The 1-Second Guarantee Explained](https://riaa.online/pay-for-attention.html): Deep-dive into how viewport attention verification protects advertising budgets.

## Documentation & Links

- [Official Homepage](https://riaa.online/): Product overview, live savings comparison, and advertiser onboarding.
- [Advertiser Studio](https://advertise.riaa.online): Self-serve dashboard for creating ads, managing budgets, and tracking verified views.
- [Publisher Studio](https://developer.riaa.online): Portal for website owners to generate lightweight ad tags and monetize traffic.
- [Full Pricing & Ledger](https://riaa.online/pricing.html): Transparent breakdown of CPM rates, view verification rules, and fees.
- [Event & College Sponsorship Program](https://riaa.online/sponsorship.html): Free value-exchange ad credit grants (₹5,000–₹50,000+) for college fests, hackathons, food fests, and student summits.
- [Brand Safety & Compliance](https://riaa.online/compliance.html): Comprehensive content policies and publisher acceptance criteria.
- [Open Source Core](https://riaa.online/open-source.html): Architecture, client SDKs, and open attention tracking specification.
- [Full LLM Knowledge Base](https://riaa.online/llms-full.txt): Complete detailed text document containing full specifications, FAQs, and developer guides.